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Indonesia's no.1
go-to-market platform
for brands of all sizes

Powered by technology, Baskit provides growth support and capital, to supercharge sales channels. 

 

Grow your distribution offline by tapping into Baskit's network of 10,000+ distribution partners, F&B chain partnerships, and independent retail chain access.

Baskit girl
Baskit girl
Baskit girl
Baskit logistics
Baskit logistics
Baskit logistics
Baskit employee
Baskit employee
Baskit employee

Baskit is a cross-vertical platform

We work with brands and wholesalers across various categories.

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What we do
for Brands

We partner with brands of all sizes, across categories, to expand their reach and optimize distribution channels.

​With our proprietary offline trade data and insights, we help brands increase market penetration and maximize growth in Indonesia.

01

Grow offline distribution

Reach the best distributors and modern trade channels; leverage the most efficient digital supply chain

02

Growth penetration

Strengthen your distributors with our tech, credit and market expansion services

03

Launch

Products (OEM), launch, innovate, and create wildly successful brands with baskit. Receive working capital support

04

Credit

Tap into the best credit and working capital support nationally. Rates as low as 1%, limits up to 2bn IDR

05

Source

 Work with our digital procurement to optimize your procurement of services and raw materials

Trusted by 150+ brands and distributors

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Brand Story

My U

Fueling MYU's New Product Launch in a Highly Competitive Market

Launching a new brand in the competitive water product category presents many challenges. MYU had a strong product but lacked the resources to fully capitalize on its potential. Baskit stepped in with crucial support, providing working capital and sourcing high-quality raw materials, which allowed MYU to focus on refining their product and expanding their reach. As a result, MYU successfully entered the Jabodetabek and West Java markets, especially through retail stores specializing in water products. This collaboration underscores the power of strategic partnerships in driving brand growth.

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Brand Story

Kentang Mustofa

Breaking into Modern Trade: Kentang Mustofa’s Nationwide Expansion

Kentang Mustofa needed a breakthrough to access modern trade channels and grow their customer base. Baskit played a key role by securing listings in major modern trade accounts like Circle K across Indonesia. Additionally, Baskit provided financial flexibility by covering upfront listing fees, allowing the brand to pay in installments. This partnership propelled Kentang Mustofa’s products into new cities nationwide, marking a significant step in their growth journey.

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Brand Story

Winny Jelly

Scaling Winny Jelly with Growth Capital and Digitalized Operations

Despite having a strong product, Winny Jelly, a local UMKM brand since 2012, faced challenge to scale due to limited capital and a lack of operational systems. Baskit saw an opportunity to help, providing working capital, dedicated sales support, and implementing systems to streamline operations. As a result, Winny Jelly has expanded its distribution, with more stores carrying their products. While the partnership is ongoing, these early steps show great promise for broader growth.

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Brand Story

Compawnion

Supporting Compawnion’s Unstoppable Growth with General Trade Expansion

Compawnion, a rising brand in the pet food industry, has gained strong traction with its wet food products in modern trade and online. Their next challenge was expanding into general trade pet stores, a crucial step in reaching more pet owners. Baskit partnered with Compawnion to navigate this new market, targeting pet stores across West Java and Jabodetabek. Although still in the early stages, the collaboration is poised to unlock new growth opportunities, bringing Compawnion closer to a wider audience of pet lovers.

As seen on

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Our Impact

in Numbers

What we do for Wholesalers & Distributors

We support the heartbeat of the supply chain by enabling wholesalers and distributors with technology and growth solutions.

 

This includes better sourcing, depletion support, operational efficiency software, and trade financing.

01

Digitalize your operations

Modern and efficient warehouses, with faster moving inventory and better margins 

02

Credit

Fast, cheap and trust-worthy credit (including Shariah finance) to grow your business

03

Better supply

Work with the best brands and suppliers and improve your margins 

04

Sell or franchise

Let us run your business and make you passive income

05

Go online

Become an online enabler and triple your margins with our support

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13,500+

Distribution Partners

300+

Categories

8,000+

SKUs

IDR 6 tn+

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